Look Good, Feel Strong

Let’s be honest when your workout fit is on point, you feel more motivated to move. There’s just something about slipping into leggings that hug in all the right places or a sports bra that makes you feel supported and stylish.

But with new fitness fashion trends dropping every season, it’s easy to feel like you need a second job to keep up. Don’t worry, The Gym Girl Guide has you covered.

Here’s your ultimate guide to what’s trending in activewear right now, plus where to score these looks without maxing out your card.

🔥 What’s Hot in Activewear Right Now

1. Muted Tones + Earthy Neutrals

Think sage green, mocha, dusty rose, and soft beige. These tones are dominating gym style this year and the best part is they’re super easy to mix and match.

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2. Crossover Waist Leggings

Flattering and functional, these V-cut waistbands are a favorite for a reason. They contour the waist, stay in place, and look amazing from every angle.

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3. Matching Sets (Always)

They’ve been trending for a while, but matching sets aren’t going anywhere. They instantly pull your look together and save time coordinating pieces.

Top Brands Doing It Right: AYBL, Oner Active, Halara, and Gymshark.

 

 

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💸 How to Score Activewear Deals Without Sacrificing Style

🔍 1. Use Price Trackers

Install browser extensions like Honey or Karma to automatically track price drops, apply coupons, and even alert you when your favorite set is back in stock.

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🛍️ 2. Shop Outlets & Overstock Sales

Sites like:

• Nordstrom Rack (big brand markdowns)

• Sierra (hidden gems for outdoor and athleisure wear)

• Fabletics Sale Section (especially during end-of-season clear-outs)

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💌 3. Sign Up for Brand Newsletters

Yes, your inbox might get a little cluttered, but first-time sign-up discounts (usually 15–25%) can snag you a full set at half the price. Some brands to watch:

• Alphalete

• Bo+Tee

• Lululemon We Made Too Much section

• Halara (frequent flash sales)

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📱 4. Follow Fitness Influencers for Discount Codes

Many women in the fitness space have exclusive discount codes with brands like Gymshark, Oner Active, and NVGTN. Their codes can save you 10–20% and give you sneak peeks of new collections.

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♻️ 5. Don’t Sleep on Resale Apps

Lightly used or even new-with-tags activewear is often listed on:

• Poshmark

• Depop

• Facebook Marketplace

You’d be surprised what you can find for 60% off retail, especially Lululemon, Alphalete, and Balance Athletica.

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🧘‍♀️ Bonus Tip: Build a Capsule Gym Wardrobe

Instead of chasing every trend, build a capsule wardrobe with versatile pieces in a neutral color palette. A few high-quality sets in black, gray, olive, and blush can go a long way.

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